Google Releases August 2026 Spam Update
Google launched the August 2026 spam update on August 18. The rollout is global, applies to all languages, and may take a few days to complete.
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Google Releases August 2026 Spam Update
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Google Says Search Will Eventually Support HTTP QUERY Method for Faceted Navigation
Gary Illyes from Google said Google Search will support the HTTP QUERY method defined in RFC 10008 once web servers, CDNs, and browsers update their networking stacks.
Multiple SEOs Report Sharp Drop in Google Search Console Performance Data Starting August 12
Multiple SEO professionals report that Google Search Console performance reports show a significant decline in impressions and clicks beginning around August 12-13, 2026. Google has not officially acknowledged the issue.
Google Adds Gemini 3.7 Flash as Selectable Model in AI Mode
Google made Gemini 3.7 Flash available as a selectable model in AI Mode for Pro and Ultra subscribers, one day after the model's initial release for coding and agents.
Google Ads Removes Manual Language Targeting for Search Campaigns in September 2026
Google Ads Removes Manual Language Targeting for Search Campaigns in September 2026 Google has updated its advertising documentation to confirm that manual language targeting settings will be removed...
Google Says GEO and AEO Are Still SEO: Official Guidance Decoded
Google's official guidance says optimizing for generative AI search is still SEO. This foundation guide decodes the official docs: what Google wants, what it says to skip, how to measure, and what stays open for debate.
Google I/O 2026: Search Gets Its Biggest Upgrade in 25 Years with AI Agents and Gemini 3.5 Flash
Google I/O 2026: Search Gets Its Biggest Upgrade in 25 Years with AI Agents and Gemini 3.5 Flash Summary Google has unveiled sweeping changes to its search product at I/O 2026, deploying Gemini 3.5 Fl...
Google Search Rankings Show Sharp Volatility Spike on August 12-13
Google Search Rankings Show Sharp Volatility Spike on August 12 13 Multiple SERP tracking tools detected a significant spike in Google Search ranking volatility on August 12 and 13, 2026. The movement...
Google Rolls Out Local Customer Optimization Feature as Local Services Ads Migrate to Performance Max
Google Rolls Out Local Customer Optimization Feature as Local Services Ads Migrate to Performance Max Google has published new help documentation detailing a "Local customer optimization" feature with...
Google Merchant Center Performance Report Gets Four Major Updates on August 24
Google announced comprehensive changes to its Merchant Center performance reporting system, effective August 24, 2026. The updates separate YouTube affiliate traffic from organic metrics, expand product-level reporting, and introduce new segmentation capabilities.
August 2026: GSC's Generative AI Performance Report Is Now Live for Everyone
Google Search Console's generative AI performance report, first announced June 3, now appears for all site owners checked this week — roughly two months after a staged rollout began. The report shows impressions for AI Overviews and AI Mode, broken down by page, country, and device.
Google Tests New AI Buttons on Its Home Page: Create Images, Ask About Files & Brainstorm
Google is testing three new AI buttons below the home page search box — Create images, Ask about files, and Brainstorm — that steer users into AI Mode. Here's what changed and why it matters for SEO.
August 2026: Google: Hreflang URLs Not Indexed In The Proper Sense
Google's Gary Illyes explains that hreflang alternate URLs are not indexed in the proper sense — they are stored as alternate names of a canonical URL. Here is what \"Not indexed\" in Search Console really means for multilingual sites.
