Tag
Start here
Google now expands AI Overviews into full-page answers that push organic results below the fold. You cannot stop it, but you can decide what stays citable, what you measure, and which pages earn a place inside the answer. A seven-step playbook for holding visibility in the AI-overview era.
Tag
New data from 175 billion impressions reveals Shopping ads are experiencing the opposite of what organic search faces: fewer impressions but higher click-through rates as AI Overviews grow.
Google confirms it is testing serving regular Search campaigns with exact and phrase match keywords in AI Mode, expanding ad eligibility beyond AI Max and Performance Max.
Google Search Advocate John Mueller clarified that the disavow links tool does have effects and has its place and time, responding to a site owner who reported traffic drops after using the tool.
Multiple publishers report content appearing in Google web search but temporarily missing from the News tab.
Google Maps is rolling out Tell Maps, a feature that lets contributors suggest edits and share local tips through natural conversation with Ask Maps.
Google Ads updated its Performance Max documentation to describe a workflow that lets advertisers pre-fill asset groups with AI-generated assets created in Asset Studio.
A federal judge in Virginia ruled against breaking up Google's ad tech business, ordering behavioral remedies instead of structural divestiture.
Multiple GA4 users report standard reports showing zero traffic for September 1, 2026, while Realtime and Search Console continue working normally.
Google is testing a new anti-scraping measure in Search that shows a grayed-out Continue button before verifying the user is human, without requiring sign-in.
Google refreshed its European Search Dataset Licensing Program page with eligibility criteria, data scope, and application details under the Digital Markets Act.
Google has expanded AI Mode ad formats with an inline shopping carousel and a single ad unit at the bottom of results, first documented by Brodie Clark on August 28, 2026.
Google is testing sign-in prompts within AI Mode, showing a Google logo and sign-in button that encourages users to authenticate before continuing their conversational search session.
