Google Updates Favicon Documentation to List Supported File Formats, Excludes SVG
Google's favicon documentation now explicitly lists supported file formats for Search results. SVG is not included in the supported list.
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Google Updates Favicon Documentation to List Supported File Formats, Excludes SVG
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Google Ads Expands Reserve with Google Book Button to Search and Performance Max Campaigns
Google has extended Reserve with Google booking buttons from Local Services Ads and Maps to standard Search and Performance Max campaigns, letting eligible advertisers show Book buttons on paid search surfaces.
Google Stops Enforcing Site Reputation Manual Actions for European Searchers Starting August 30
Google will no longer apply manual actions under its site reputation abuse policy to searchers in the European Economic Area, following discussions with the European Commission under the DMA.
Google Ask Advisor to Get Shared Memory Across Ads, Analytics, and Merchant Center
Google is adding cross-platform memory to Ask Advisor, allowing the AI assistant to carry context across Google Ads, Analytics, Merchant Center, and Marketing Platform.
Google Launches Expert Intelligence for Gemini Notebook, Plans AI Mode in Search Expansion
Google's new Expert Intelligence initiative lets users query 100,000+ publisher books in Gemini Notebook, with plans to expand to AI Mode in Search.
IRS Website Visibility Drops Sharply in Google Search Amid Apparent Bot-Blocking Issues
The IRS website experienced a significant drop in Google Search visibility over the past several days, with SEO professionals observing that the site lost rankings for high-traffic tax-related queries and its favicon disappeared from search results.
Google AI Mode Adds Hotel Booking, Flight Price Tracking, and Points/Miles Rates for Travel
Google announced three new travel features in AI Mode: hotel booking via Google Pay, flight price tracking with email alerts, and points/miles rate viewing from loyalty partners.
Google Search Rolls Out google.com/goto Passthrough URLs to Combat Scraping
Google is replacing direct result URLs with google.com/goto server-side redirects across its search results, a change confirmed by a Google spokesperson and observed at near-complete rollout by SEO tooling providers.
Google Ads Beta Tests Product Titles Report for AI-Generated Shopping Ad Copy
Google Ads is showing a new Product Titles report that reveals which AI-generated product titles appear in Shopping ads and how they perform against original titles.
Google AI Mode Adds Link Carousels for Developing Topics
Google extends link carousels for developing topics to AI Mode, giving publishers more direct visibility in conversational AI search responses.
Google Expands Local Services Ads Booking Partners From 20 to Over 500
Google has increased the number of booking partners for Local Services Ads from approximately 20 to more than 500, enabling customers to book directly from ads on Search and Maps.
Multiple SEOs Report Google Search Showing Fewer PDF Files in Results
SEO professionals report a sharp drop in PDF file visibility in Google Search results, affecting government forms, whitepapers, and other document types. Google has not commented.
Google Ads Tests Gemini-Powered Loading Animation for Sponsored Results
Google is testing a loading animation showing 'Evaluating sponsored results' with Gemini branding, suggesting AI involvement in ad selection.