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Case Studies8 min read

Laya vs Jev: An Honest Decision Guide

Laya is free and local. Jev is hosted and more accurate out of the box. Both of those statements are true, and the choice between them is not obvious. Here is the comparison with the baselines named, including the benchmarks that are not comparable.

SEO9 min read

SERP Monitor Cost: The Data Is Cheap, the Reviewing Is Not

We priced a SERP monitor from both ends: what the data costs per query, and how often a daily check produces something worth looking at. One hundred keywords daily costs 6 dollars a month in data and about 18 hours a month in review. That ratio should decide how you configure it.